NetRed: How They Went from Generating Zero Leads to Filling Their Pipeline with Real Opportunities
The Challenge
NetRed was facing a major obstacle: they had no effective lead generation channels. This not only limited their growth potential but also prevented them from moving forward commercially with strategic partners.
Siete’s Solution
From the very first month, our team (SDR, Copywriter, Delivery Manager) focused on a 100% personalized outbound prospecting strategy. We crafted tailored messages for their target market, launched campaigns designed to generate meetings with decision-makers, and handled the entire process to ensure a minimum number of qualified meetings per month.
Thanks to this strategy:
- We started scheduling over 12 qualified meetings per month.
- The conversations not only generated direct opportunities for NetRed but also unlocked shared opportunities with AWS, helping them advance toward their main strategic goal.
What’s Next
Today, NetRed has a healthy pipeline, active conversations with new leads every week, and a stronger relationship with their strategic partner AWS thanks to shared opportunities. Their sales team can focus on closing deals, while we continue generating consistent demand.
Some metrics that speak of our work
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