Lead Generation Agency in Mexico: How Cerebro Smart Media Boosted Conversion in a Niche B2C Segment

Marketing

Mexico

Lead Generation Agency in Mexico: How Cerebro Smart Media Boosted B2C Conversions with Outbound Strategy

The challenge: reaching the right B2C segment without outbound efforts

Cerebro Smart Media needed to grow one of its business units focused on a niche B2C audience in Mexico. However, they had no outbound lead generation strategy in place. Without a structured and scalable approach to reach the right companies, scaling that line of business was nearly impossible.

Our solution: a tailored outbound strategy with clear goals

Siete designed and executed a custom outbound strategy to help Cerebro connect with decision-makers at the type of B2C companies they were targeting. A dedicated team — including an SDR, Copywriter, and Delivery Manager — worked together to generate high-quality meetings with leads that closely matched Cerebro’s ideal customer profile.

The results: 12+ qualified meetings per month and strong conversion rates

More than 12 qualified meetings delivered every month.
Most leads progressed smoothly into sales opportunities thanks to a strong offer-prospect fit.
The outbound channel became a reliable source of growth for a key B2C unit.

What’s next for Cerebro Smart Media

Today, Cerebro has a working outbound engine that fuels one of its most strategic business units. With a predictable flow of qualified leads, their sales team can now focus on converting — not prospecting.

Some metrics that speak of our work

Each meeting is an opportunity to create value.
We measure not only the frequency, but also the quality of every interaction.

12+

Monthly meetings

4.4/5

Average rating of meeting

"They always responded well"

‍

Jorge Burak

Chief Revenue Officer of Cerebro

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