B2B Prospecting in Chile: From Zero Leads to a Full Pipeline with NetRed
B2B Prospecting in Chile: How NetRed Built a Solid Sales Pipeline from Scratch
The challenge: no lead generation channels, no growth
NetRed had a major commercial bottleneck: they lacked effective B2B lead generation channels. Without a steady pipeline, growth was stalled and progress with strategic partners was limited.
Our B2B outbound strategy
From the first month, our dedicated team (SDR, copywriter, delivery manager) focused on a personalized outbound prospecting strategy tailored to NetRed’s target market in Chile.
We worked on:
- Crafting custom messages for their ideal customer profile.
- Launching campaigns to book meetings with key decision-makers.
- Managing the full lead generation process to ensure a consistent flow of qualified opportunities.
Results: 12+ qualified meetings per month
Thanks to this B2B prospecting approach:
- NetRed started generating over 12 qualified meetings per month.
- The conversations opened not only direct opportunities, but also joint opportunities with AWS, helping them advance their key strategic objectives.
What’s next for NetRed
Today, NetRed has:
- A strong and active sales pipeline.
- Weekly conversations with new potential clients.
- A stronger partnership with AWS thanks to shared deals.
While their sales team focuses on closing, we keep fueling their pipeline with qualified B2B leads in Chile.
Some metrics that speak of our work
Each meeting is an opportunity to create value.
We measure not only the frequency, but also the quality of every interaction.
12+
Monthly meetings
4/5
Average rating of meeting

Mariela
Founder of Netred