Sales Team Augmentation in Argentina: How Leaf Global Scaled Seamlessly Across LATAM

Scaling a Sales Operation Across LATAM: The Challenge

Leaf Global, a fast-growing sustainability-focused company, needed to scale its sales team quickly to meet the demands of expanding across Latin America. While their internal team had deep market knowledge, they lacked the bandwidth and structure for rapid prospecting in new countries. Without a dedicated outbound system or sales team augmentation strategy, expansion into key LATAM markets like Argentina, Brazil, and Mexico was progressing slower than expected.

Building a Scalable Sales Engine with Team Augmentation

We partnered with Leaf to deploy a tailored sales team augmentation solution. Our team — comprised of an SDR, a Copywriter, and a Delivery Manager — launched a fully managed outbound prospecting strategy, designed specifically for the LATAM market. We focused on identifying high-value targets in each country and reaching out with localized, personalized messaging that matched Leaf’s mission and tone.

This staff augmentation model allowed Leaf to tap into sales expertise without increasing internal headcount. We ensured the augmented team integrated seamlessly with Leaf’s in-house team to maintain consistency in messaging, reporting, and CRM usage.

Results That Drive Regional Growth

• Consistently delivered 20+ qualified meetings per month with high-potential clients.
• Allowed Leaf’s internal sales team to fully focus on closing deals and relationship building.
• Generated a steady, predictable pipeline across multiple LATAM countries.
  

This sales outsourcing approach accelerated their regional growth by shortening sales cycles, eliminating prospecting bottlenecks, and providing agility in how quickly they could enter and test new markets.

Why Sales Team Augmentation Works for LATAM Expansion

Unlike traditional outsourcing, sales team augmentation gives companies like Leaf the ability to scale rapidly while maintaining full visibility and control. It bridges skill gaps, reduces time-to-market, and keeps fixed costs low. With a flexible staffing model, Leaf could scale the team up or down depending on each country’s opportunity size — a key advantage in the diverse LATAM landscape.

What’s Next

Leaf Global now benefits from a robust outbound engine that feeds their regional pipeline month after month. With continued support, they’re scaling not just faster — but smarter. This project demonstrates how a well-executed sales augmentation strategy can turn regional expansion from a challenge into a repeatable, scalable growth engine.